Review of the Latvian marketing and communication landscape
Together with Norstat, WKND and Delfi, we are participating in the fourth annual survey of trends in the marketing and communication industry. This year, the survey has reached new heights, gathering insights from over 260 experts across sectors such as retail, manufacturing, public administration, logistics, media, construction, agriculture, etc.
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Slow economic growth, cautious consumer behavior following high inflation, a challenging geopolitical landscape... What else is dampening the optimism of industry professionals about the future? Find out at marketingavide.lv!
Yet, brands continue to fight for customer attention. At a time when this field is heavily shaped by various external factors, industry professionals must be twice as creative, both tactically and strategically forward-thinking—and even surprising. A good idea doesn't need to be forced—it finds its way on its own.